Link Roundup Guide : How to Do SEO & Content Marketing Roundups

Do you know what link roundups are? Every now and then I check my Google Analytics and I notice some traffic from an unknown source.

Often, they are link round ups.

In today’s tutorial I am going to tell you what you need to know about link round ups, such as:

  • What they are
  • How to find them
  • How to get featured in them
  • A master list of 60+ link round ups to check out

So let’s get started.

What Is Link Round Up?

If you’re new to this game, link round ups are essentially blog posts that feature other peoples’ blog posts. Kind of meta, isn’t it? They often appear weekly or monthly and will be themed around a particular topic such as SEO, content marketing, social media marketing, blogging, business, marketing, etc.

The idea of course is to share content with your readers from other sources. Changes are if you are blogging you are reading other blogs as well, and if you are doing work that benefits you then it would probably benefit your audience to know about it.

As this content is presented as being “the best” or at least interesting, people are particularly inclined to visit, which is why it’s great to be featured.

How Do I Find Link Round Ups?

There are a couple easy ways to find link round ups in your niche.

  1. Pay attention to your traffic/pingbacks – One easy way is to simply be featured in one. If you are, you will probably get a pingback or notice some traffic coming in from a somewhat abnormal source. This is how I found out about Rich’s link round up as well as his main site Clambr. Since then, I’ve had some dialogue with him and I think he checks out my site from time to time.
  2. Google Search – The next is to simply search in Google, which isn’t as hard as it sounds. There are some particular keywords people tend to use and you can target those. Here’s how:

intitle: roundup “YOUR KEYWORD”

In addition to the word round up, you might want to try variations, such as

    • Link love
    • Linky love
    • Friday’s best (or another day of the week)
    • Mashups
    • Friday finds
    • Tuesday tips
    • Speedlinks
    • Best of
    • Top 10
    • May edition
    • Post awards
    • Weekly
    • Monthly
    • Roundups

Remember to vary days of the week and months to get all the variations.

How To Get Featured In Link Round Ups?

Of course there is no sure fire way to get featured in anything, but two methods work alright.

The first is to work on building a relationship with the blogger. For example, Lewis from CloudIncome and I are friends. As a result, he tends to read my blog, and from time to time, will feature me in his link round up. Jason, from DoSEOYourself has done the same. If you want to learn about networking, then check out this article! You’re not going to get a more in depth explanation than that.

The second is to email them directly a few days or so before their link round up goes live, and let them know about some of the content you have written and how it might be a great edition to their round up. That’s how I got my Triberr post featured in Matthew Woodward’s round up. Preferably you include recent content, as many people have restrictions that the post was published in the last week or month.

I like to break down my content into specific categories as well as write out the description for them to make it super easy to be included.

After all, it is a lot of work to curate this content, and I do believe that webmasters appreciate having it handed to them quite easily.

Here is a script I might use:

Hey Kristi

My name is Dave and I am a blogger at SelfMadeBusinessman.com.

I was looking for some link round up posts and I came across yours. I was hoping I could submit some of my articles for consideration. I have split them into category, with a short description.

Also I am writing a post highlighting all the different people with link round ups, so I’d love to feature yours too!

Thanks so much for your consideration, and have a lovely day!

Content Marketing

Title: The Definitive Guide To Guest Posting For Traffic
Description: Although guest posting has been a controversial topic this year, this article breaks it down into everything you need to know to find the right blogs to pitch, and get a great feature that will drive traffic to your blog.

http://www.selfmadebusinessman.com/2014/05/18/definite-guide-guest-posting-traffic/

Social Media

Title: Hacking Triberr – How I Got A 6 Million Reach In Two Weeks With 80 Twitter Followers

Description: Triberr is still relatively new for social media, but in this case study we see that even with just a few Twitter followers you can experience great results in a short amount of time.

http://www.selfmadebusinessman.com/2014/03/23/hacking-triberr-got-5-million-reach-two-weeks-80-twitter-followers/

SEO

Title: How To Organize A Killer Round Up Post That Gets 300+ Shares

Description: Round up posts can be a fantastic way to connect with influencers in your niche. This article is a case study on how a relatively new blog got three hundred shares and a lot of traffic by featuring 39 entrepreneurs

http://www.selfmadebusinessman.com/2014/06/22/write-killer-round-post

Business And Marketing

Title: 39 Successful Entrepreneurs Share Their FIRST Ever Sale

Description: If you are wondering about what product or service you should sell next, check out this case study of 39 entrepreneurs who share their first ever sales!

http://www.selfmadebusinessman.com/2014/05/05/first-sale/

I should note that while the above is formatted quite nicely, it looks like crap coming through a contact form – but nothing you can do about that. I also added the URL because you can’t hyperlink in a contact form.

Master List Of Link Round Ups

If you are interested in doing or being featured in a link round up, I have done a search and collected as many link round ups as I could find. There will be instances where the person is no longer doing their round up so you should definitely check, but for the most part it is up to date and as new ones come in I am happy to add them. The name is linked to a recent round up that they have done, and I have noted the topic and frequency.

Website Topic Frequency
kikolani Marketing Weekly
Francisco from iblogzone Content Marketing, Social Media Weekly
Laura from seocopywriting SEO and Copywriting Weekly
Brooke from repcapitalmedia Social Media Monthly
Joseph from blogaid SEO and content marketing Weekly
Sherryl from keepupwiththeweb SEO Weekly
Chris from verticalmeasures Content Marketing, Social Media Weekly
Matthew from matthewwoodward SEO/Content Marketing Monthly
Jason from doseoyourself SEO/Content Marketing Monthly
Lewis from cloudincome SEO/Content Marketing Monthly
Michael from tucsonvelo Bicycling Monthly
Ross from crowdspring startups, entrepreneurship, small business Weekly
Richard from techtoucan Content Marketing, Social Media Monthly
Denise from writeandgetpaid Writing Monthly
Mike from internetjetstream Content Marketing, Social Media Monthly
Julie from thisgalcooks Food Weekly
Jane from makeaheadmealsforbusymoms Food Weekly
Kristi from ishouldbemoppingthefloor Food Weekly
Lisa from flourmewithlove Food Weekly
Aubrey from homegrownandhealthy Food Weekly
Amanda from naturallivingmamma Food Weekly
Judy from bakeatmidnite Food Weekly
Anyonita from anyonita-nibbles Food Weekly
Mandy from mandysrecipeboxblog Food Weekly
Jill from realfoodforager Food Weekly
Erin from ourtableforseven Food Weekly
Kristy from sheeats Food Weekly
Kelly from kellythekitchenkop Food Weekly
Linda from glutenfreehomemaker Food Weekly
Aka from foodyschmoodyblog Food Weekly
Nancy from realfoodallergyfree Food Weekly
Lea from nourishingtreasures Food Weekly
Miz from mizhelenscountrycottage Food Weekly
Millie from homespunoasis Food Weekly
Kimi from thenourishinggourmet Food Weekly
Cindy from vegetarianmamma Food Weekly
Katie from nourishingsimplicity Food Weekly
Jess from hungryharps Food Weekly
Mark from vizioninteractive Internet Marketing Weekly
Marla from aristotlebuzz Social Media Weekly
Jim from internetmarketingninjas SEO, Internet Marketing Weekly
Michelle from seo-e SEO, Content Marketing Weekly
Jason from uklinkology Marketing, Content Marketing and Social Media
Ethan from roadsidemultimedia Marketing, Blogging Weekly
Tom from cornerstonecontent Content Marketing Monthly
Corey from northcutt SEO, Social Media and Content Marketing Monthly
Joanne from JoanneClancy Writer Content Marketing and Writing Weekly
Hannah from repcapitalmedia Content Marketing and Social Media Monthly
Helen from ahrefs SEO, Content Marketing Weekly
Rob from zadroweb SEO, Content Marketing Weekly
Ross from crowdspring Business, Social Media and Marketing Weekly
Steve from stevefarnsworth Blogging, Social Media, Marketing Monthly
Sean from visiblehq SEO, Blogging Weekly
Garry from seoinc SEO Weekly
Mitch from pndblog.typepad Marketing Monthly
Susan from .hallaminternet Blogging, Marketing Monthly
Ben from bensbeerblog Blogging Weekly
Jaclyn from jaclynpaul Blogging Monthly
Jacob from NomadicNotes Digital Nomad Related News Fortnightly

Note: Kristi has discontinued hers for now but has plans to restart it in a few months.

If you know of one that I missed (even if it’s yours) feel free to tell me in the comments, and I’ll add it!

  • Hi Dave – I just wanted to stop by to thank you for including me in your roundup. And you’re absolutely right; they’re not only a great way to get some quality links but also some direct traffic too.

    • Dave Schneider

      Thanks Richard for including me several times!

  • Hi Dave,
    Thanks for including my #FridayFinds in your roundup and for dropping by my blog and leaving a comment.

    I can’t speak for others but (personally) the articles I share are always ones that I have discovered myself. Sometimes, I find them on blogs that I regularly read and other times, I’ve found them on Twitter, Triberr or in newsletters like SearchEngineLand.com and SEOMoz.org.

    I can only remember one time when I linked to an article because the author asked. That was an exception that I made because I’ve known him for years and he helped me solve a technical issue in the past.

    To me, the best way to get included in roundups is to provide great content that gets seen. That means get your posts shared and develop relationships with bloggers.

    • Dave Schneider

      Good advice as always Sherryl!

  • Thanks for including me Dave, much appreciated. Great round up 🙂

    • Dave Schneider

      Cheers Jason!

  • Great info (and thanks for including me). I wanted to comment on a few things you mentioned.

    First: building a relationship is definitely the number 1 way to get included. If I see you in my comments, or emailing me questions/comments about my content, or on my email list (all places I pay really close attention to), I’m more likely to be open to emails from you when you looking for a “favor” of sorts. (I’m using “you” in the “you, the person reading this,” instead of specifically “you, the author of this article” just for clarification!).

    Second: you didn’t mention it here that I saw, but pay attention to the details of the link round-up. For instance, I say in the intro to all of my link round-up posts that these are the five best articles of the last week. If someone reaches out to me with “suggested content” going back to may or march of this year, it’s clear you are not a regular reader or paying particular attention, and are just sort of spamming your posts at people. So, take the extra few seconds to get a feel for the type of content someone is looking to include, and you’ll have a much better shot of potentially being included.

    Hope you find this helpful. 🙂

    • Dave Schneider

      Thanks Sean some great info there on how to crack your round up!

  • Vid

    Hey Dave,

    Always rely on your expertise in these areas – makes life really easy for people starting out or looking to expand. Thanks for all the hard work that you put in.

    You haven’t included any round ups for Travel – was it that there weren’t any or you didn’t cover those ?

    Cheers

    • Dave Schneider

      Hey Vid – I honestly couldn’t find any, do you know of any?

      Maybe an opportunity to start one…

  • It sure would be nice to be included in a link round up. Be it monthly, weekly or daily! However, finding out how to achieve with the niche is impressive! More so, building an effective rapport with the owners of other blogs helps to ‘trigger’ the desire to round up an share details!

    I upvoted this post in kingged where it was shared for Internet marketers.
    http://kingged.com/ultimate-guide-link-posts-read/

    • Dave Schneider

      Thanks Sunday!

  • Hi Dave,

    This is great information and something that I hadn’t thought of! I have considered doing a link round up to build relationships with other bloggers and share great content with my audience. However, I have never thought about reaching out to other bloggers and giving them a nice summary that makes it easy for them to include me in a link roundup.

    Thanks for the awesome share. I bookmarked this to use your list of link roundups for later.

    • Dave Schneider

      NP Will, just remember to grease those relationships a bit before the email, it will dramatically improve your success rate!

  • Hi Dave,

    I had no idea of link round up until I found myself reading the ultimate guild to something I never knew. thanks for sharing.

    It is a very creative way of getting real human traffic from recommendation of people they trust, I will use this tactics to increase my site traffic flow.

    I just hope my fellow Nigerian bloggers would be kind enough to recommend my round up to their follower and readers.

    • Dave Schneider

      Awesome Ocso, if you make a round up let me know I can add it to this list!

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  • Hi Dave thanks for the mention and indeed I do check your site regularly 🙂

    Thanks for putting the time in to put this list together. I know how much digging it takes and head scratching to work out if a link roundup is still active or not.

    I’ve pissed A LOT of people off by emailing them months or even years after their last link roundup came out, so having a more up to date list is a life saver! Cheers mate!

    • Dave Schneider

      Lol yeah it happens. Having done it myself a few times I don’t sweat it when someone messes up their direct email to me. Not sure why everyone is so touchy!

  • Hi Dave,

    Awesome roundup list and information here.

    Really, getting listed in a roundup gets easier and easier if you form authentic bonds with fellow bloggers. Make friends. Help people out. Promote others, and all that good karma will flow back to you in the form of featured posts or link round ups which give you maximum exposure.

    Another super easy way to receive opportunities to be featured on link roundups is quite direct. Create link round ups featuring successful bloggers. Some bloggers may promote you in return, and in truth, the goal isn’t to get a link round up mention in return, but to just simply help folks out.

    I have a nice “successful bloggers” feature type post set to go live in about 8 hours. I did it to share a list of folks who I feel to be follow worthy, so my readers can diversify their research materials and of course, expand their networks.

    Without a doubt, some of these bloggers will remember this and note me in the future, just based on the fact that we either had a bond built or that this post will create the spark that establishes a relationship, then friendship.

    Thanks Dave, excellent stuff here.

    I’ll be tweeting through Triberr.

    Ryan

    • Dave Schneider

      Thanks Ryan – I’ll be checking out that post of yours!

  • Thanks Dave, I will let you know when I start mine.

  • Tom

    You forgot to mention that link round-ups are great for getting comments from grateful bloggers!

    • Dave Schneider

      For sure Tom!

  • Hi Dave,

    great idea to round up of link round ups! I do a link round up on my site called Nomadic News: a fortnightly listing of location independent and digital nomad related news. Here is the last news post:

    http://www.nomadicnotes.com/news/july-20-2014/

    Cheers

    • Dave Schneider

      Thanks James – I just added it

  • So glad I stumbled by – very informative content – thank you! I need to look into doing a link round up myself…

  • So glad I stumbled by – very informative content – thank you! I need to look into doing a link round up myself.

    • Dave Schneider

      If you do let me know!

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  • Hi Dave,
    Thank you for creating this definitive guide to writing awesome link round up posts. I am planning on how i will carry out my own link roundups when i launch my blog next month. This resource is an eye opener.
    Which do you recommend? A monthly based link roundup or a weekly based link roundup? Hope to hear from you.
    Regards,
    -Oloyede Jamiu

    • Dave Schneider

      Hey Oloyede – I would do monthly, I think weekly is a lot of work!

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  • Thank you so much for simple to understand guide for writing link round up. I
    am also thinking of having a link round up in my blog.

  • Hey Dave

    Very helpful post, the directory is really awesome.
    Thanks for sharing. I bookmarked the page.

  • Hi Dave

    I loved the post and bookmarked it. I also have a links roundup section on my blog and have added this post in the links roundup post. Putting that link in the website field please have a look.

    Keep doing good work!
    Yours
    Sameer

  • I like you! (Ok so that sounds weird with no tonality!) but thanks for explaining this to me. There is always something new to learn and as someone that doesn’t claim to be a social media expert (but keeps getting paid to teach business owners how to do it – just weird!) its great to learn from you, so hence the love Thank you. Now I can answer @Venngage and Nadja with a resounding yes I’d love to do a roundup!

  • Hey Dave,

    Awesome post mate! Link round ups are one of my favorite, its very helpful where ever I am starting a new blog or working for a client from the scratch. It helps you reach more and more number of people in less time. And everyone is happy sharing their knowledge, after all they are also getting a link from another domain 😉

    I can suggest 2 Blogs that I am working on for round ups: http://www.vineetgupta.net/ & http://www.mavisedutech.com/blog/

    Although, we have not yet done any round ups, but its surely in pipeline. If you feel like you may add it in the list. Thanks 🙂

  • Thanks for such a comprehensive list. I can see I’ll be busy for a while.

  • Balex

    Hi,
    Nice work, but for me this list is useless as I have jewelry related blog and can’t find link roundup sites for my blog.

  • This is great. Exactly what i have been looking for.

  • Love the list that you provided! Actually awesome. Thanks 🙂

  • Thanks for the detailed info, we have recently started with the round-ups and this article gave a plus point to our strategy..

  • Thanks for the detailed info, we have recently started with the round-ups and this article gave a plus point to our strategy..